SPARTANBURG, SC (WSPA) – Krispy Kreme is deflating the price of a dozen Original Glazed donuts to match the average US gas price.
“We know everyone could use a little donut deflation to ease the latest pain at the pump,” the company said in a statement.
Every Wednesday through August 31, Krispy Kreme prices its Beat the Pump Original Glazed Dozen based on the national average price of a gallon of regular gasoline.
The price for August 3 was $4.21, with prices changing week to week.
The company said customers can purchase Original Glazed twenties at participating stores through the store, drive-thru or online.
Although a gallon of regular gasoline sold for $4.21 on average Wednesday, that was lower than in June, when the national average exceeded $5 a gallon. However, it is still very painful for many workers and families up front, and is about 32% higher than what drivers were paid a year ago.
The Associated Press contributed to this report.